If you’re a small business owner trying to grow your client base through YouTube, you can’t afford to ignore these new algorithm changes. YouTube’s giving smaller channels more exposure on users’ homepages than ever before—but only if you know how to take advantage of it. In this video, I’ll walk you through the one big change YouTube made to its 2025 algorithm to support smaller creators and the four must-have elements that ensure your content stands out. Plus, I’ll share the pro strategies top YouTubers use to keep viewers hooked and watching more of their videos.
